Aerial view of a full parking lot with rows of cars

Special-event parking operations, planned and staffed end to end.

From lot layout and signage to attendants, cashiering, and the post-event report.

What your agency receives

Cities, counties, and special districts that stage concerts, festivals, graduations, movie nights, sporting events, and facility rentals, and need one vendor accountable for parking from lot preparation through the post-event report.

Listed under the same seven headings municipal parking solicitations use, so each part of your scope has a clear answer.

  1. Pre-event

    Site assessment and lot inventory — spaces by lot, ADA spaces, entry and exit geometry. Cone and signage plan drawing for each lot. Lot preparation and signage installation. Traffic control setup at lot entries and exits. Pre-shift staff briefing on the operations plan and post assignments.

  2. Event operations

    Parking attendants and lot supervisors. VIP and ADA parking management. Cashiers when requested, with cash-handling and reconciliation procedures. Vehicle routing within and between lots. Rideshare pick-up and drop-off zone coordination. Overflow parking operations.

  3. Traffic management

    Ingress and egress planning. Emergency vehicle access lanes kept clear throughout the event. Coordination with the law enforcement traffic detail.

  4. Equipment

    Two-way radios, safety vests, flashlights, and traffic batons. Cones, barricades, and directional signage. Handheld devices for counts and payment where required.

  5. Reporting

    Parking utilization by lot. Attendance and vehicle counts. Revenue reconciliation for paid events. Staffing report — scheduled against staffed, by role. Incident reports.

  6. Uniform

    Company-branded shirts — T-shirt, polo, or button-up as the agency's event manager specifies. High-visibility vests over the uniform at all times on the lot.

  7. Staffing

    Headcount set with the agency's event manager before each event. A dedicated Account Manager as the agency's single point of contact. Weekday, weekend, and holiday events. Staffing fulfillment tracked and reported for every event.

How we plan an event

  1. 30 days before

    Site walk and draft plan

    Walk every lot with the agency's event manager; record spaces, ADA counts, and entry and exit geometry.

    You receive: Draft parking operations plan and lot inventory

  2. 14 days before

    Staffing and equipment confirmed

    Assign attendants, cashiers, and supervisors by lot; allocate cones, barricades, signage, and radios.

    You receive: Staffing roster and equipment allocation

  3. 7 days before

    Plan review with the agency and police

    Review ingress and egress routes, emergency access, and the traffic detail's posts; incorporate changes.

    You receive: Final parking operations plan

  4. 1 day before

    Briefing and staging

    Stage equipment at each lot and brief every staff member on post assignments, radio channels, and procedures.

    You receive: Briefing sign-in sheet

  5. Event day

    Operations by phase

    Ingress, event, and egress phases, each run from the plan with supervisors reporting to the Account Manager.

    You receive: Supervisor shift logs

  6. After the event

    Post-event report

    Utilization, counts, revenue reconciliation, staffing, and incidents.

    You receive: Post-event report

What changes from one event to the next

Every event gets its own plan. These are the details we plan around most often.

Concerts
Peak arrival in the hour before doors; egress compresses into minutes, so exit lanes and the police detail are planned first.
Festivals
Multi-day operations with overflow lots and a daily reset of cones, signage, and staffing.
Graduations
Compressed ingress and a high share of ADA and drop-off demand.
Movie nights
Egress after dusk — portable lighting and lit wands at every exit.
Sporting events
Staggered arrivals by game time, team and VIP lots, and a defined emergency lane.
Private rentals
Smaller footprint; staffing scaled to the renter's guest count and the facility's rules.

See the plan before the proposal

A two-page outline of the written plan every agency receives: lots, traffic routes, staffing, equipment, communications, cash handling, ADA and VIP parking, emergencies, and the post-event report.

Download the plan outline (PDF)

Questions agencies ask

How do you coordinate with the police department's traffic detail?
We review ingress and egress routes, emergency access lanes, and the detail's posts with the police department at the plan review a week before the event, and our lot supervisors hold a radio or phone link to the detail supervisor throughout.
Do you provide signage and cones, or does the City?
We furnish radios, vests, flashlights, batons, cones, barricades, signage, and handheld devices as part of the service. The agency does not need to supply equipment.
Who is our single point of contact?
A dedicated Account Manager handles every event for the agency, from the site walk through the post-event report.
Orange traffic cones and a chain closing off a lane

Planning an event? Let's talk about the parking.